AgWeigh Truck Scales for Farmers & Ag Producers

AgWeigh is a subsidiary company of Walz Scale that specializes in the manufacture of truck scales and weighing equipment for agricultural use. The Illinois based company is a global leader in the design of yield management software applications and high-tech harvest weighing management systems.

These truck scales and weighing systems are created to assist farmers in accurately and efficiently measuring their produce, such as grain, corn, or soybeans. All of AgWeigh`s scales are designed to be compatible with peripheral systems such as computers, printers and now even mobile displays.

AgWeigh`s proprietary software `Yield Pro` is what truly makes the company stand out from its competitors. This is because it is designed to be as user friendly as possible to allow ease of use even for farmers who posses the most basic of educational levels. Yield Pro enables farmers to input valuable data, perform calculations and generate reports if necessary.

The truck scales and weighing systems from AgWeigh, and their corresponding features, include some of the following.

Grain Dump Scales

AgWeigh grain dump scales offer farmers exceptional accuracy and operational efficiency when it`s time to measure their harvest. The creative suspension design ensures durability of load cells and guarantees that debris does not enter into critical electronic equipment and cause malfunctions. Farmers are assured of many years of useful service because the equipment is made with heavy duty steel and requires very low maintenance.

Grain Cart Scales

AgWeigh`s grain cart scales are simple on-board system that's designed to be tough, durable and capable of being attached to a wide variety of mounting systems. Grain carts are a favorite of farmers interested in mobility while maintaining the ability to accurately measure the weight of what they are carrying. With custom designed grain cart weighing scales that offer the ultimate flexibility and functionality, farmers can enjoy convenience without sacrificing efficiency.

Portable Axle Scales

Most weigh scales are often bulky and heavy making them inconveniencing to use in constrained spaces. This is why AgWeigh created their portable axle scales that can be easily set-up or disassembled at anytime and in any location as long there is solid floor to place it on. The AXW-Series Portable Axle Scale has become quite popular with wealthy farmers who can afford it and do not wish to waste time with bulky scales.

Moisture Input Analysis

Too much moisture in harvests can have disastrous effects for farmers because it can ruin entire crop harvest. AgWeigh`s moisture meter integration system is designed to gather accurate data on moisture levels and then pass on the data to the Yield Pro application. This allows farmers to manage moisture data at the tap of a button on their mobile phones.

On-board Truck Scales 

The fastest way to measure the total amount of produce in a truck is to have a scale built into the truck so that weight is automatically registered as the produce is being loaded on to the truck. This is extremely efficient for heavy truckers who wish to avoid overloading which could lead to expensive fines and wasted time.

Farmers using AgWeigh`s scales are confident of the quality of their equipment because all of their products are certified by the National Type Evaluation Program committee (NTEP). The committee only issues certificates to companies that have consistently proven their products have the highest level of accuracy even after prolonged use.

Walz Scale Provides Plethora of Portable Truck Scale Solutions

Portable truck scales are found in around the world as one of the most versatile and easy-to-use weighing systems for almost any heavy-duty applications. Unlike other robust truck scale systems, portable truck scales are designed with a low profile weighing platform that can easily placed on rugged surfaces like dirt.

These scales provide a higher level of efficiency when compared to various other truck scales on the market, and most of them have same level of accuracy. Below we take a look at how these advanced truck scale systems function, in addition to profiling one of the best providers of portable truck scales: Walz Scale.

How Do Portable Truck Scales Work?

Portable truck scale companies like Walz Scale have taken the technology from other truck scales and have put it into a portable scale option for more versatile weighing demands. From their unique design, you can use and maintain them easily compared to other models, eliminating expensive support costs and training. Operators can install and disassemble these portable truck scale in a matter of minutes. And the systems offered by Walz Scale come with a convenient carrying case for optimal mobility in the field.

Take a look at the AXW Series of portable truck scales in action from Walz Scale:


They work with a load sensor technology that will help you understand the true measurement that you will do as try to take the options that will be available for you. The people who do not like permanent scales have been happy with it thus making it one of these options when taking measurements. One can easily move to a site with the portable scales hence can never be set up by a permanent residence.

Walz Scale's portable truck scales feature a low-profile design.

A portable scale will always ensure you to have that best flexibility when doing it your business. If you have any businesses already working with a permanent scale, you may learn on how it is worth investing in for this portable scale as your backup. These truck scales are always portable (often include you to carry case), versatile at the same time withstanding in many harsh conditions, and more affordable.

An Overview of Walz Scale

Walz Scale is the top company that provides a wide range of these truck scales for different capacities of weighing. They also provide portable truck scales that offer in-motion weighing capabilities for more advanced application. The experience of Walz Scale in the industry has been massive since they rank as among to choose when you want an option to enable you get these deals well from a market.

The high-tech technology and functionality behind portable truck scales have made them to be more efficient weighing systems when compared to other common options. The common solutions on the market today for truck scale market are electro-mechanical, portable weighbridge, axle scales and portable ramp end scales.

Why Choose Walz Scale? 

The portable truck scales from Walz Scale come with a carrying
case, making portability even easier.

When you choose Walz Scale, you will have access to a wide range of portable truck scales that will maximize the efficiency and accuracy of your weighing operations. You will definitely appreciate these truck scales as they easy to use and manage. This has helped Walz Scale to gain reputation from the portable truck scales they sell for people who need them.

The cost of investing in these portable truck scales from Walz Scale is affordable, and they even offer portable truck scales for rent. Click here for more information on the company's portable truck scale rental solutions.

In conclusion, the portable truck scales from Walz Scale are some of the industry's top models on the market. If you need a dependable and portable weighing system, then trust the portable truck scales from Walz Scale.

LoadScan vs. Walz Load Scanner: Volumetric Laser Scanning in Review

With load scanner technology revolutionizing the marketplace for heavy-duty truck scales and payload management systems, more and more companies are starting to produce these systems. While the general functionality and capabilities of each load scanner systems is the same, some manufacturers build their products to offer specialized features and value-added benefits.

Two of the most prominent companies offering load volume scanning systems are LoadScan and Walz. Below profile each company and what makes their load scanner systems worth investing in.

LoadScan's Load Scanning Solutions

One of the leading products that applies the volumetric scanning technology is the system from Loadscan. This particular volumetric load scanner is an original non-contact drive through gadget that is made in a way that it enhances convenience. LoadScan, are the makers of this particular scanner are well known for producing high quality products and therefore even this particular scanner is of the highest quality. Load Scan is made to provide a variety of construction solutions for the miming, construction, quarry, sandpit and other industries that deal with bulk loads.

Some of the primary benefits of the system from LoadScan is that it is very reliable. The scanner does not require being scheduled or re-calibrated therefore making it ideal to be used in relatively remote areas. It also comes with a eerie user friendly touch screen operator console that makes it simple to use even for people who have never operated this scanner in the past.

This truck measuring system can also be installed in a site and be ready for use within a few hours making it convenient. Its speed is enhanced by that the measurements just take seconds and can be accessed in real time remotely. Furthermore, makers of this dumper truck load system have used durable materials that can withstand years of operation without getting damaged.

To ensure that users get the right data it optimally accurate where it notices even the fine details which are usually overlooked by some other types of load scanners that use this load volume scanner technology. These features and others are the ones that make Load Scan one of the top scanners that use the volumetric scanning technology.

Walz Load Scanner 

Another top load scanning scanner is the Walz load scanner from LoadScanner. This particular load scanner from Walz also uses the volumetric scanning technology therefore confirming that it is a high quality scanner. It also has advanced patent pending algorithms that give a dynamic non contact solution. Those that use this particular scanner to manage material truck loads are assured of getting the right results because the scanner is of high quality.

Some of the qualities the make Walz load scanner stand out include that the all the data it corrects can easily be printed or stored in a cloud based platform. The scanner also has the advantage of that even the printed data contains full information which helps users manage truck loads in a better manner.

Users of this volumetric load scanner can even add video recognition and RFID system in case they are needed. Its efficiency significantly reduces the stop time in different types of work consequently increasing productivity through eliminating time wastage.

The Walz load scanner is also designed in a way that it has almost zero error which qualifies to be one of the best modern scanners. Therefore, through knowing the benefits of the two outlined truck load scanners that use the volumetric laser technology it is easier to know which one to choose. The company even makes a agricultural-specific version called the Yield load monitor for farmers.

Load Scanners for the Win

Getting the right load scanner is always important for businesses and companies that use trucks to transport different kinds of materials. Most of the modern scanners use the latest technology to ensure they are more accurate and effective. One of the leading technologies when it comes to scanners is the volumetric laser scanning technology. This particular technology is used by different top companies that make the scanners.

Walz Truck Scales: Weighing Systems Driven By Efficiency

Walz Scale is an industry leader in heavy-duty weigh scale systems and has been offering truck scales and weighing systems for about 50 years. The company's truck scale systems are widely used for large scale operations and heavy duty equipment. Walz Scale has continued to successfully evolve its products to meet the unique needs and rugged demands of its customers- all of these efforts have been driven by efficiency.

For instance, the company's in-motion truck scales have been taking many industries by storm. By offering a portable truck scales system that enables operators to weigh trucks and truck loads while passing over the scale unit at slow speeds, many companies are realized dramatic increases in throughput and efficiency.

In short, Walz in-motion scale systems allow weighing operations to unfold without any disruption or stoppages. For high-volume users, this can drastically increase the company's bottom line. There are many other benefits of this advanced truck scale system, some of which include:

• Advanced in-motion weighing
• Design and engineering to unique specifications
• Works with both magnet and grapple attachments
• Integrating software options
• Ideal for rail and truck loading
• Sophisticated data capture capabilities
• North America's biggest support network

Other Truck Scale Features

The patented design of these material handling scale systems has been field tested and has proven its dependability and accuracy. No other scale on the currently on the market delivers such a high level of overload protection and accuracy as these systems offer.


These advanced scale systems have been designed for precise in-motion software assisted weighing amidst rugged industrial setting. This scale system is applicable to both magnet and grapple attachments, which makes it perfect for metal and scrap processors.

The weighing terminal of these scales is a screen (backlit LCD display), which makes it easy for user to read data during day or at night.

Mining Truck Scales

For resource extraction operations and mining companies, weighing payloads is important to ensure profitability. Different types of mining truck scales are now used to ensure accuracy of payload and also help in streamlining payload management process.

Walz scale offers wide range of mining scales through its dedicated branch Walz mining. Let’s have a close look at some of the most popular scales offered by the company. All these systems are revolutionary and have catapulted the mining operations to the next level.

Underground Truck Scales

Underground truck scales are best for mining operations that are carried out underground. These scales can measure load weight while transferring material from the site to the stage of the process. These underground truck scales are integrated as onboard scales and can measure load while on the truck.

Articulated Truck Scales 

Miners interested in minimizing transportation cost and optimize efficiency can use these scales. These scales are integrated on articulated trucks that are used for specialized mining operations or for hauling load. They are often used to reduce the number of trips necessary to transfer materials and loads.

Haul Truck Scales

Walz is among few suppliers in the industry that offer the most functional and popular mining truck scales. Using haul truck scales, miners can weight loads while their truck is still in motion. In addition, these heavy duty truck scales are highly accurate and can be easily integrated with the company’s scale monitoring system for production management. Coupled with Walz Scale's payload management software, mining companies can realize a wealth of benefits and can further streamline their weighing operation.

Portable Truck Scales

Walz also offers portable truck scales that offers incredible benefits to wide range of users. They can be used anywhere and you can also buy software integrated scales to ensure maximum accuracy. Then there are portable truck axle scales, aluminum and steel portable truck scales and portable weighbridge truck scales. These scales are best for farmers, gravel, sand logging, mining and construction industry.

Need Truck Scales for Rent?

Walz also provides truck scales on rent. They also promise local online support and training programs. More information about Walz truck scales for sale can be found at WalzScale.com.

Portable Weigh Scale Solutions by Payload Pros

Payload Pros has become a juggernaut in the development of effective and efficient portable weigh scales. These portable weighing systems for trucks and heavy-duty vehicles have significantly helped operators cut down the costs while maximizing efficiency and throughput in their weighing operations.

There are many different types of portable truck scales and weighing systems from Payload Pros, spanning from in-motion axle scales to portable wheel weighers. Some of these systems have played pivotal roles in helping companies revolutionize their internal weighing operations. The following are some of the various portable weigh scale solutions offered by Payload Pros.

Wheel Weighers

There are several models of these portable wheel weighers, such as the HDAW-Series and AW-Series wheel weighers. They are multi-functional portable weigh scales and thus very efficient. These scales substitute the use of heavy-machinery, like weighbridges, since they allow for seamless on-site installation. This enables individuals and companies to cut down on set-up cost, labor, and overhead.

Portable wheel weighers are cost effective (both affordable to buy and maintain,) as well as reliable and effective scales for virtually all operations. The standard duty scales enables drivers to negotiate safely thus enabling them to have adequate and simple loading and off-loading of loads during industrial processing or payload distribution. Most wheel weigher scales are compact and convenient for various industries. In short, these scales allow for simple and effective services for all weighing electronics since it is located onsite.

Portable Axle Scales 

Portable axle scales from Payload Pros are specifically designed for heavy-duty applications that demand versatility and mobility in the scale unit. They are highly versatile, affordable, moveable, and accurate thus offering firms with the convenience that they deserve during the production process. Portable axle scale systems preferred by a majority of mining companies and farmers, as they offer a number of options, including in-motion weighing.



These scales are specifically used in various atmospheres and weighing sites. Payload Pros portable weigh scales are designed to handle harsh conditions and the worst environments, spanning from rain to mud. And with the advent of the new in-motion axle scales from Payload Pros, many users are realizing greater efficiencies without having to come to a complete stop on the scale's weigh pads to calculate measurements.

Portable Scale Rentals

The company also offers portable scale rentals, thus helping companies leverage one of these scales for short-term use. Because these pieces of machinery and equipment are very expensive, renting is far cheaper solution for companies needing portable truck scales or wheel weighers on limited time basis. Like other scales, these portable scale rentals are equally as accurate and can be installed with other Payload Pros products and weighing systems.

Instead of buying an expensive portable axle scale that may cost several thousands of dollars, portable scales for rent are a sound solution of many different companies. Payload Pros works in conjunction with Walz Scale to provide a number or truck scale rental options. You can learn more about the various truck scale rentals at WalzScale.com.

These advanced portable truck scales from Payload Pros helps manage the weighing and analysis of truck loads, delivering the most accurate calculations. Leverage this advanced technology for your business to accelerate throughput and operational efficiency.

What Separates Walz Scale from Other Truck Scale Suppliers

There is a reason why many professionals and businesses prefer Walz Scale's truck scales and advanced weighing system over the many other options available in the market. Walz Scale products offer incredible advantages for a wide range of industry applications, and they often come with an array of features to help streamline weighing processes and data analysis.

The exceptional quality standards set by this Walz Scale are hard to find anywhere else. Considering the fact that everyone is looking for optimum performance and efficiency, it is important to always know exactly the type of scale to meet your needs. There are several features that set this particular truck scale supplier apart from the others. Here are some of the most important aspects to consider.

Wide spectrum of truck scales and weighing systems

Definitely, there is a wide variety of situations that you would want to use the portable scales in. There are also many types of trucks that you want to weigh. Because of this, it can only be good if you find a chance to choose what specifically suits you.

What many people do not know is that what might be good for one user may not even be close to what others want. Although there are scales that can be used i multiple situations, reliable studies have always shown that the best results can only be achieved if you use something that has been specifically tailored for your needs.

Lightweight yet highly durable truck scales

Portable truck scales from Walz are majorly made from aluminum. Because of this, they are very light and so, easily portable. Even though people want something that has many features and which is strong, there is no doubt that they also wants that which they can easily carry from one workstation to another.

What makes it even better is that even though they are lightweight, they last longer than any other scale. It is because they have been made by incorporating high quality components. This way, you can be sure to save money because you do not have to keep buying a new one every now and then.

Software-integrated, custom-configured weighing solutions

Walz Scale systems comes readily installed with amazing software that you need so as to make your work easier. Once you have bought them, you do not need to worry about modifying them or installing any other thing. If you have ever used this equipment, you definitely know how important it is to have the right software.

One of the biggest problems with scales that do not use any software is that they may not only be difficult to use but they also may not show accurate results. This can greatly mislead you and affect your work.

Another reason why Walz truck scales stand out from the rest is the fact that they are able to custom-configure to meet the specifications of every client. May be, you needs are quite different from what everyone is looking for. In such a situation, you can only enjoy using the equipment if you can alter them to fit your situation. The ease with which you can do this is also amazing.

As you can see, the benefits of using these truck scales are almost endless. What you need to do is to identify what you really need and go for it.

On-Board Truck Scales Advance Large-Scale Weighing Technology

Accurately measuring load weight is imperative for mining trucks that carry massive loads, and base these loads on their revenue. In short order, a dependable scales system specifically for mining trucks is key. The advent of on-board scale technology has revolutionized the way in which truck scale systems are designed.

Since its introduction in 2005, on-board truck scales has advanced the engineering weighing system for various types of load bearing vehicles. Unlike the in-ground scales that require trucks to drive over them to check the weight, on-board scales have no such requirements. As items are loaded in the truck, the scale gives reading instantaneously. This is just one of the major reasons for which on-board scales have become so popular.

Companies like Walz Onboard (the on-board truck scale branch of Walz Scale) has been progressing the technology behind these advanced scale systems. Learn more below about how these scales have revolutionized the market and design of mining truck scales.

About On-board Truck Scale Technology

Although the components that come with such scales are of different types, the functionality of a scale is either of the two types: Load cell and Air suspension. It means that an on-board scale uses one of these methods to calculate weight correctly.

Load cell method is more “contemporary” compared to air suspension. Basically it is a transducer which means it converts a force, like pressure, to electrical signal and thus measures the carrying weight of the vehicle. On the other hand an air suspension based scale uses a flexible bellows to measure the weight. This bellows are pumped by an electric compressor or air pump.

It is difficult to pinpoint the components that are used in modern on-board scales. However they usually have the three items that need to be installed in the system: Air Suspension Sensor, Mechanical Sensor and Indicator. The sensors are placed on the axle groups and their number depends on them as well. These sensors measure temperature, pressure, axle deflection as well as per axle weights.

Modern sensors can give reading that is accurate within .3% - 1% of gross vehicle weight or GVW. The indicator or reader can be fixed on the vehicle or kept as handheld. Wireless handhelds provide extra convenience in situations when the loading, checking and driving is done by a single person. Although it differs based on brands, they usually range between 300 and 500 ft.

Read-out Types for On-board Scales

There are several types of on-board truck scales available and each offer different methods for weight reading and overall calculation. Based on the method of functionality, these on-board scale systems can be of the following types:

1. Load cell: As mentioned earlier, load cells are kind of transducer that converts pressure into electric output. These can be either strain gauge or mechanical. Trucks or cargo that have spring suspension usually use this kind of scale.
2. Air suspension PSI reader: This type of scale is not usually used in vehicles that require precise measurements, like trucks that are used in mining operations, because they do not provide very accurate measurements. They are better used in semi-trailers.
3. Air suspension load indicators: These scales show “on the ground” weight in kilograms or pounds. These are analogue and non-electric gauges. They can also calibrate according to frequency.
4. Electronic scales: These scales come with PSI sensors and measure the changes (temperature along with pressure) in a truck’s air suspension. The data acquired is then sent to the receiver which then converts it to understandable approximations. These are the most frequently used on-board scales.

In addition to common mining trucks, alternative weighing systems also include on-board rail scales that offer in-motion weighing capabilities while a train car is moving. Besides the technical facts, a professional in the trucking or mining industry should know the conveniences that an on-board scale provides compared to traditional truck scales.

Advantages of On-board Truck Scales

Anyone who is a part of this industry knows how crucial it is to measure the carrying weight of the truck accurately, especially if they are involved in the mining or similar operations. Other than the obvious conveniences like ease of use, their accuracy level helps to ensure maximum usage of capacity without risking the possibility of violating legal carrying limits. The advantages of these scales are like the followings:

1. The possibility of over-loading can be almost entirely eliminated.
2. Drastically reduces maintaining cost related to over-loading vehicle.
3. Time efficient since the driver does not need to measure the weight every time the amount of load is changed because the indicator updates information immediately as pressure changes.
4. By reducing the repetitive motions for measuring weights multiple time on a truck scale (railroad scale), the vehicle’s fuel efficiency can be increased.
5. Potential accidents can be avoided that can happen due to over-loading.
6. The overall lifespan of the vehicle can be increased with the successful implementation of the overall advantages.

Other than these, on-board mining truck scales also help in avoiding legal complexities, increasing operating efficiency, and increasing return on investments and profit. Logically it is the better option compared to traditional truck scales.

How Walz Scale Has Diversified its Business of Industrial Weighing Equipment

The industrial weighing equipment of Walz Scale offers an impressive display of solutions for many situations and operations the demand accurate payload weighing. Utilizing the most advanced technologies in calibration and weighing components, Walz Scale systems are often custom designed for various capacities and weighing operations.

Spanning from trucking and shipping operations to large-scale farming and mining sites, Walz Scale has progressed the diverse industry demands for industrial weighing equipment. Below we highlight some of the markets in which Walz Scale has tapped.

Weighbridge Scales

Weighbridges, otherwise known as full-length truck scales, are typically stationary (or fixed) scales that accommodate trucks of 30' - 70' long. Upon driving a truck on a weighbridge scale, the operator can determine the weight of the truck's payload (often via an electronic display that's integrated on the scale.

Walz Scale weighbridges for sale offer a maximum capacity of about 200,000 lbs and provide very accurate and consistent weight measurements, even in the harshest of conditions. Additionally, Walz Scale weighbridges as well as many other of its truck scales are integrated with printers directly on the system for ease of operation.

Walz Scale has developed a wide range of weighbridges to meet various needs. The have evolved the technology and overall efficiencies of these truck scales by enabling operators to collect, store, and analyze data via payload management software. This software can be synced with today's smartphones and other digital devices, enable operators to manage payloads from remote locations.

Agriculture and Farm Scales

The the various styles of farm scales, or "ag scales," offered by Walz Scale address a variety of needs for farmers.

One type of farm scale is used for grain dump trucks after a harvest is extracted. With a grain dump scale, farmers can simultaneously load and unload the harvest while the weight is being calculated. Walz Scale, grain dump scales come in various widths depending on the vehicle and help to improve the throughput of the dumping operation (while also minimizing safety risks involved.)

Similar to grain dump scale systems from Walz Scale are dump pit truck scales. These are also common in other applications, such as heavy-duty mining trucks.

Another scale system that Walz Scale offers (and is also used for mining sites) is the belt scale. Ideal of stationary conditions, belt scales are designed to weigh payloads and harvests while the operation is in motion (and thus further improving throughput.)

 

Conveyor belt scales help save time and money in various operations. The robust design of conveyor belt scales offer precise results in tough conditions and can meet the needs of various farming applications.

Train/Rail Scales

Rail scales, also referred to as "train scales," are utilized in many operations that involve rail ways, such as agriculture, recycling, and mining operations. Walz Scale rail scales can integrated on railroad tracks to effectively weigh a train cars when they pass over the scale system.

Walz Scale specializes in a wide range of rail and train scales. Some of which include: "NTEP-approved" rail car scales (for onboard weighing,) in-motion rail scales, and railcar axle scales. Of the most interesting and unique of these designs are in-motion rail scales.

In-motion rail scales can effectively measure the payloads on train cars as they pass a given point on a railway. Designed mostly for farming/agriculture, mining sites, and various other large scale operations, rail scales provide accurate weight measurements of the loads that are being shipping and transported on train cars.

As you can see, Walz Scale has diversified it's offering of industrial scale systems and weighing equipment into various niche applications. By tapping into the agricultural and mining industries, Walz Scale has positioned itself as leading provider of more than just truck scales, but industrial weighing equipment for all types of needs.

Why Carving Your Market Niche is Critical to Scale Toward Success

Pinpointing the right niche markets for your righteous business is a critical first step before undergoing any major marketing or advertising initiatives.

The fact of the matter is, over 80% of the businesses fail within a year. The main reason for this is choosing to target certain markets that's far to broad or overly-competitive (or saturated.) It is important to take the time to conduct some research, both internally and externally, and choose a niche market that's less saturated and offers an adequate number of potential customers.

One of the ways to figure out the right market for your business to start a business is by deeply narrowing the subsets of target markets you have in mind. This concept is popularly known as "micro marketing" or "niche marketing."

This practice is a good way to evade the competition from big-box companies that seem to dominate most general market spaces. It is also easier to understand your micro market and target customers if you were to concentrate on a specific niche.

In essence, you and your marketing team need to be creative, when it comes to carving a specific niche. The idea of niche marketing is to be a big fish in small lake rather than being a small fish in a big lake. If you still don't have a clue about what we are talking, let's take an example.

Example: Carving a Niche in the "Truck Scales" Market

Take for instance the truck scales market. The market for truck scales is extremely broad with respect to the vast types of truck scales and thus corresponding markets. However profitable the overall market may seem, it could be extremely challenging to establish your company as an reputable authority figure in the general "truck scales" market.

To carve a specific niche in the truck scales market, think about all the possible subsets and specific types of truck scales that you can offer. There's are high demand for portable truck scales, onboard truck scales, axle scales for trucks, truck scales for shipping/retail, as well as truck scales for industrial applications, such as mining.

This is just the tip of the iceberg. You can further narrow some these subsets in the truck scale industry by thinking more creatively. People could be looking specifically for portable truck scale rentals or industrial truck scales for mining which need payload management systems to accompany the scale.

The marketing team needs to really think out of the box. Finding out a specific niche is not that hard. Do your research on the Internet and you can surely find a lot of specific niches in order to effectively compete and establish yourself as one of the players in a niche market.

Keep in mind that some market niches don't necessarily exist. They have to be created by means of identifying the requirements and needs of the people. By better understanding the wants and demands of people you understand your target audience, you can pinpoint various specific niche markets to position your business.