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Showing posts from August, 2014

On-Board Truck Scales Advance Large-Scale Weighing Technology

Accurately measuring load weight is imperative for mining trucks that carry massive loads, and base these loads on their revenue. In short order, a dependable scales system specifically for mining trucks is key. The advent of on-board scale technology has revolutionized the way in which truck scale systems are designed. Since its introduction in 2005, on-board truck scales has advanced the engineering weighing system for various types of load bearing vehicles. Unlike the in-ground scales that require trucks to drive over them to check the weight, on-board scales have no such requirements. As items are loaded in the truck, the scale gives reading instantaneously. This is just one of the major reasons for which on-board scales have become so popular. Companies like Walz Onboard (the on-board truck scale branch of Walz Scale) has been progressing the technology behind these advanced scale systems. Learn more below about how these scales have revolutionized the market and design of...

College Recruiting Giveaways from BookWear®

When it comes to college recruiting giveaways, there are few companies that are doing it right. One of them is BookWear®. Recruiting effectiveness can be greatly enhanced by a surprise gift that is married to your message. Harvard Business Review states “Surprise is the most powerful marketing tool.” Recruiting is all about marketing, communications and having a magic sparkle that shows off the shine of your school. Eligible students get flooded with marketing materials, most of it bound for the trash (hopefully, the recycling). One parent stated his daughter received so much recruiting promotion that he decided to keep it all. All gathered, he weighed 43 pounds of materials. How BookWear® Can Empower College Recruiting Efforts In a pile of mail BookWear® will get read and opened. Hundreds of recruiters agree with that statement, and it is key to campaign effectiveness. Unlike other college recruiting giveaways, this “book” mails like a thick postcard and has your message an...

The Neon South Carves Niche in Custom Printed Neon Tank Tops

The Neon South has become an extremely popular (and righteous) online brand over the years, mostly due to its approach in carving a niche in custom printed neon tank tops and other stylish apparel. The Neon South’s tank tops are geared to particular audiences, especially that of today's younger, more creative generations. What makes the online company successful centers on it's finely-tuned market - The Neon South is devoted to providing customizable tank tops and apparel, especially neon tank tops. Customers can design and customize their finished product, and The Neon South will print the concept on a wide range of outfit options, including t-shirts, neon tank tops, sunglasses, hats, and more. A Focus on Individuality and Customization The Neon South company has become so popular because they focus on creating items that express individuality rather than making regular products. The company’s audience of potential clients is formed especially from groups that need ...

Schema for Small Business SEO & Website Optimization

Small businesses are usually local businesses. They face challenges in marketing and optimizing their websites for better exposure in the search engines. Fortunately, with Schema and website optimization, you get your business on “the map” and encourage the search engines to rank your business higher in the results. In order to take advantage of this website optimization technique, you need to make sure when you implement schema onto a website that your contact information and business’ geographic are correctly listed in your website. Schema.org provides under the section Local Business a wide range of business categories that you can implement as part of the contact page or the footer on your website. The information you can fill in includes accepted payment types, phone and fax, address, and opening hours. How Schema Works Schema markup uses div tags that are not displayed on the live website but they rather have the role to inform the search engines with specific informat...