Google+ is becoming increasingly popular since its launch in the summer of 2012. Although Google+ has been slow to rival Facebook in terms of sheer number of users, Google+ offers incredible potential for local business marketing and search engine optimization (SEO). If you take a close look at the Google local search results (accompanied by Google Maps and the red pins,) you'll notice the social elements of reviews positioned just under each business listing. In short, this is social media blended with search, and as a result, Google+ Local pages can contribute to local SEO . 3 Tips to Make Google+ Work for Local SEO If you're local business marketer looking to ramp-up your local SEO efforts, below we share some solid tips to help you make the most of this emerging social platform. 1. Verify Your Local Business Once you claim create your company's Google+ Local page, look for the option in the lower right hand corner to "Verify Your Listing." Goog...
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